Gerardo Rivera Menjivar is the General Manager of Digicel Business in Trinidad & Tobago, where he leads the transformation and growth of the company’s B2B operations. With over 17 years of experience across telecommunications, ICT, technology, real estate, and consumer goods, Gerardo is recognized for driving commercial performance, building high-impact teams, and delivering innovative solutions in cloud, cybersecurity, and enterprise connectivity.Prior to his current role, he led the B2B division at Digicel El Salvador, consistently achieving double-digit growth and forging strategic partnerships with enterprise and government sectors. He played a key role in designing and executing digital transformation strategies that delivered tangible results across industries.Gerardo holds an MBA, an experience that strengthened his global perspective, cross-cultural leadership, and strategic thinking. He also holds a degree in Business Administration and Economics complemented by executive training in strategy and digital innovation.Known for his customer-first mindset and results-oriented leadership, Gerardo is passionate about helping Caribbean businesses leverage technology for long-term growth and competitiveness.Originally from Latin America, he brings a regional perspective and international mindset to every challenge. Outside of work, he enjoys time with his wife and young daughter, and is a tennis and golf enthusiast.